5 Creative Ways to make Instagram Stories Fun
Instagram has become one of the most influential social networks there is, and the popularity of the platform only continues to rise thanks to the introduction of the Stories feature. Instagram stories work much in the same way as Snapchat stories. These are videos or images that stay on your profile for only 24 hours. Many businesses are embracing them and making them part of their Instagram marketing strategy. There are lots of ways to make them more engaging and enjoyable, with the following 5 creative ways to make Instagram stories fun some of the best.
Layering stories with stickers, face filters, texts, emojis, etc
Instagram provides a variety of tools to help make your stories exciting and impactful. You likely are aware of the ability to add colors to text, apply filters to your images/videos or make stickers larger. What you might not know is that you can also layer these filters, stickers, texts and emojis together. Combining different elements this way makes the experience extra fun!
A video played in an uncanny way is sure to grab viewers attention. Instagram allows exactly this inside Stories with Rewind feature so that video clips can be shown not normally in forward motion but backwards. The reversal creates an entertaining effect that’s sure to amuse your viewers. Experiment with the feature for yourself and see what you can come up with. Tip over a cup of water and then watch as it flies back, pull off some cool magic tricks, or just defy the laws of physics!
The eraser is another fun feature offered in Stories by Instagram. Not only can you use it to remove doodles and drawings that you don't want anymore in your story, you can use it to show only the parts that are interesting!
Start out by taking the picture or the video that you want to post, and then choosing one of the drawing tools and a color. Long press on the screen to cover the entire screen in that color. The next step is to tap on the eraser and reveal aspects of the media underneath the color in a fun and creative way.
Tease Them With the First Story to Keep Them Watching The Rest
As anyone who has ever tried telling a story knows, the way to keep people interested is to tease and make them intrigued. This also applies to your series of stories. The first thing a viewer sees should captivate their attention and motivate them to keep watching.
For example, you can create a set of pictures and videos in which you tease the audience and reveal something piece by piece, offering them hints and getting them excited in-between stories. Have a new product launching? Then you can divulge parts of it in each story after letting the audience know something special is coming up in the first one. This is one of the many creative ways to use Instagram stories for your benefit.
Boomerang in Stories
Boomerang takes five photos across one second and turns it all into a short video that plays forwards before reversing and looping itself all over again. Although having just one second sounds limiting, the simplicity of it and the looping effect allows you to make some surprisingly interesting ones.
Now that you know some tips and tricks for Instagram stories, it’s time to put it all together and create your very own. Remember that the only thing holding you back is your own creativity. Find fun ways to interact with your audience, launch new products, or announce company news, and you’ll be able to take your Instagram marketing to the next level.